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    <title type="text">Tobias Wright</title>
    <subtitle type="text">Tobias Wright:</subtitle>
    <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/blog/" />
    <link rel="self" type="application/atom+xml" href="http://www.tobiaswright.com/site/atom/" />
    <updated>2010-03-01T02:20:39Z</updated>
    <rights>Copyright (c) 2010, Tobias</rights>
    <generator uri="http://expressionengine.com/" version="1.6.7">ExpressionEngine</generator>
    <id>tag:tobiaswright.com,2010:03:01</id>


    <entry>
      <title>Are you better than yesterday</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/are-you-better-than-yesterday/" />
      <id>tag:tobiaswright.com,2010:blog/1.40</id>
      <published>2010-03-01T02:15:38Z</published>
      <updated>2010-03-01T02:20:39Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p>I really like the notion behind this article. It focuses on small non-intimidating things that are problems of larger projects. Folks in the comments criticized it as not being analytical enough, but some things like weight or personal projects have to be taken day by day and cannot be measured or to time consuming to measure.</p>

<p>It&#8217;s a simply question, any answer will only inspire you to do more the next day.</p>

<p>So. Did you?
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>Leadership Lessons from Dancing Guy</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/leadership-lessons-from-dancing-guy/" />
      <id>tag:tobiaswright.com,2010:blog/1.37</id>
      <published>2010-02-22T04:57:38Z</published>
      <updated>2010-02-22T04:58:39Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

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    </entry>

    <entry>
      <title>Planning fallacy</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/planning-fallacy/" />
      <id>tag:tobiaswright.com,2010:blog/1.34</id>
      <published>2010-02-08T23:13:30Z</published>
      <updated>2010-02-08T23:14:31Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <blockquote><p>So there is a fairly reliable way to fix the planning fallacy, if you&#8217;re doing something broadly similar to a reference class of previous projects. Just ask how long similar projects have taken in the past, without considering any of the special properties of this project.&nbsp; Better yet, ask an experienced outsider how long similar projects have taken.</p></blockquote>

<p>Lately, I&#8217;ve been trying to take the outsider view and planning realistically, although I&#8217;m finding I may not doing well enough. For example I should be working on a website project that I&#8217;d like to finish by Friday. However, we&#8217;ve been struck with server problems most of the day, which pretty much kills any ideas of getting to bed early tonight if I want to even try to get this thing done.</p>

<p>Lucky for me there are plenty of other projects that have over estimated timelines that I can work on.</p>

<p>At any rate. <a href="http://lesswrong.com/lw/jg/planning_fallacy/">Read the rest of this fascinating article</a> and adjust accordingly.
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>Oldie but Goodie – The Stop doing list</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/oldie-but-goodie-the-stop-doing-list/" />
      <id>tag:tobiaswright.com,2010:blog/1.32</id>
      <published>2010-01-27T00:42:38Z</published>
      <updated>2010-01-27T00:46:40Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

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    <entry>
      <title>Solider on Partner: Halls ads</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/solider-on-partner-halls-ads/" />
      <id>tag:tobiaswright.com,2010:blog/1.31</id>
      <published>2010-01-18T19:43:48Z</published>
      <updated>2010-01-18T20:04:50Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <category term="Critique"
        scheme="http://www.tobiaswright.com/site/C5/"
        label="Critique" />
      <category term="Design"
        scheme="http://www.tobiaswright.com/site/C6/"
        label="Design" />
      <content type="html"><![CDATA[
         <p><img src="http://www.tobiaswright.com/images/uploads/hallsfair.preview_.jpg" style="border: 0;" alt="image" width="557" height="590" /><br /><br /><br />
<img src="http://www.tobiaswright.com/images/uploads/hallsgood.preview_.jpg" style="border: 0;" alt="image" width="556" height="590" /><br /><br /><br />
<img src="http://www.tobiaswright.com/images/uploads/hallspartner.preview_.jpg" style="border: 0;" alt="image" width="557" height="590" /></p>

<p>images from <a href="http://adsoftheworld.com/">Brands of the World</a>
</p>
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    </entry>

    <entry>
      <title>Foward leaning</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/foward-leaning/" />
      <id>tag:tobiaswright.com,2009:blog/1.30</id>
      <published>2009-12-21T23:56:53Z</published>
      <updated>2009-12-22T00:22:54Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p>Stephen R. Covey, author of one of my favorite, inspirational business books, &#8220;<a href="http://www.amazon.com/gp/product/0743269519?ie=UTF8&amp;tag=unpoeticcom-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=0743269519">The 7 Habits of Highly Effective People</a><img src="http://www.assoc-amazon.com/e/ir?t=unpoeticcom-20&amp;l=as2&amp;o=1&amp;a=0743269519" width="1" height="1" border="0" alt="" style="border:none !important; margin:0px !important;" />&#8221; maintains he owns the digital rights to his book and has released them on ebooks much to the chagrin of his publisher. One paragraph in the <a href="http://www.nytimes.com/2009/12/15/technology/companies/15amazon.html?pagewanted=2&amp;_r=2&amp;sq=7%20habits&amp;st=cse&amp;scp=1" title="New York Times article">New York Times article</a> really stuck out for me, Drew Herdener, an Amazon spokesman quote, in it he is referring Carolyn Reidy, the CEO of the publisher:</p>

<blockquote><p>
“Simon &amp; Schuster is backward-leaning,” Mr. Herdener said. “Carolyn wants to corral readers, force them to buy what they wouldn’t buy if they had a choice. It won’t work. The better approach is to embrace the evolution of the book and give customers what they want. Forward-leaning publishers are going to clean up.”
</p></blockquote>

<p>I agree and I hope that people with this mindset find themselves in positions of influence at publishing houses or book publishers may find themselves in the same position as the music industry, in a losing battle with progress.</p>

<p>
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>Pushing through.</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/pushing-through/" />
      <id>tag:tobiaswright.com,2009:blog/1.29</id>
      <published>2009-12-15T23:14:17Z</published>
      <updated>2009-12-15T23:41:18Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p><b>1. Define the scope</b>. This is usually handled by a project brief. Sometime it&#8217;s hard to start because you don&#8217;t know where to start. With a scope of work at least you have an idea of what you shouldn&#8217;t be thinking about.</p>

<p><b>2. Think small.</b> Most projects can be broken down to small task. If a task seems to big, spend some time in breaking the job down. The only thing to be careful about here is becoming a task robot, keeping busy does not mean you are working.</p>

<p><b>3. Make some good habits.</b> If you have problems getting started on a job, dedicated time to it in your calendar every day or every other day. Like in the previous step it&#8217;s really easy staying busy, but if you schedule time to work on a particular project, you&#8217;ll start to make a habit of it. During your dedicated time stay focused. Here&#8217;s a tip: don&#8217;t allotted an unreasonable time to a project if you don&#8217;t have to. Make your dedicated time something you know you will complete. If it&#8217;s twenty minutes then it&#8217;s twenty minutes.</p>

<p><b>4. Don&#8217;t worry about being right just get started.</b> After all it is part of the creative process. Also if you start at the very least you and your client or co-workers are both starting from the same starting point.
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>One problem really</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/one-problem-really/" />
      <id>tag:tobiaswright.com,2009:blog/1.28</id>
      <published>2009-12-13T02:03:52Z</published>
      <updated>2009-12-13T02:27:53Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p>As a professional communicator it&#8217;s my job to make sure info-graphics can connect to it&#8217;s audience. Does this do it? It&#8217;s arguable, but it is still a very smart graphic. Graphic created by <a href="http://exitcreative.net/blog/" title="this guy">this guy</a>
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>Wall&#45;e</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/wall-e/" />
      <id>tag:tobiaswright.com,2009:blog/1.27</id>
      <published>2009-12-11T23:54:35Z</published>
      <updated>2009-12-11T23:56:36Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

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    </entry>

    <entry>
      <title>Bad ideas</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/bad-ideas/" />
      <id>tag:tobiaswright.com,2009:blog/1.26</id>
      <published>2009-11-18T23:57:25Z</published>
      <updated>2009-11-19T00:02:26Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

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    </entry>

    <entry>
      <title>Some links I find intresting</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/some-links-i-find-intresting/" />
      <id>tag:tobiaswright.com,2009:blog/1.25</id>
      <published>2009-11-16T01:39:30Z</published>
      <updated>2009-11-16T02:04:31Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p><a href="http://www.powazek.com/2005/09/000540.html">Embrace your bottom</a> - This article is about spending time designing the footer of your webpage</p>

<p><a href="http://www.aolwatch.org/100/">Greatest internet moments</a> - This site is a lot of fun. It&#8217;s amazing what held our attention when the web is young</p>

<p><a href="http://www.kadirnelson.com/">The Art of Kadir Nelson</a> - I love some of this guy genre paintings. It reminds me when I was a painter once upon a time</p>

<p><a href="http://www.saintjohnsbible.org/">Illuminated bible by St John University</a> - I always been fascinated with illumination. This is a modern take using the traditional tools of illuminating </p>

 
      ]]></content>
    </entry>

    <entry>
      <title>Leonardo da Vinci Quote</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/leonardo-da-vinci-quote/" />
      <id>tag:tobiaswright.com,2009:blog/1.24</id>
      <published>2009-11-09T18:59:04Z</published>
      <updated>2009-11-09T19:02:05Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

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    </entry>

    <entry>
      <title>Your business card sucks</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/your-business-card-sucks/" />
      <id>tag:tobiaswright.com,2009:blog/1.22</id>
      <published>2009-09-04T16:15:20Z</published>
      <updated>2009-09-04T16:50:21Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p>There seems to me that this transaction is superficial at best. My name is unique enough that <a href="http://www.google.com/search?q=Tobias+Wright&amp;ie=utf-8&amp;oe=utf-8&amp;aq=t&amp;rls=org.mozilla:en-US:official&amp;client=firefox-a" title="Who are those other Tobias Wright's anyway?">a quick google search</a> would yield not only contact information but so much more so much faster. Much more than having to dig out a business card. The business cards I receive go right into my <a href="http://highrisehq.com/" title="I love 37 signals. But not -in- love with them.">contact database</a>, along with any information that I remember about them that actually makes person on the business card not just a name, a number and a title. To me that is much more robust than a business card in a roledex.
</p> <p>So for me the business provides a slightly different roll. I want it to convey a bit of my personality. It&#8217;ll definitely the minimum contact information. Although I have thought about just putting &#8216;Google Me&#8217; on the the card in lieu of my number, email and address, but unless I&#8217;m a SEO expert, it seems kind obnoxious, plus, why advertise for google?</p>

<p>As an aside, this brings up an important point. What information needs to go on a business card? I only put my name and url (which is the same, so I combine them), my number and what I do (not my title). Everything else is maybe <i>not need-to-know</i> basis, but it is <i>if-you-need-to-know-then-its-pretty-darn-easy-to-find-it-on-the-web-site-or-any-other-random-social-network-for-that-matter-but-if-all-else-fails-give-me-a-call-I&#8217;d-love-to-hear-from-you</i> basis.</p>

<p>Anyway, I view the business card as a little slice of my personality. A 2x3.5 canvas that hopefully extends my personal brand, stands out from the crowd, and entices the person with my card to dig deeper, because whether I put it on there or not, they are going to do a search on me. There are certainly some <a href="http://www.fubiz.net/blog/index.php?2008/04/15/1692-70-amazing-business-cards" title="one cool site">very</a> <a href="http://creativebits.org/cool_business_card_designs" title="Another cool site">very</a> <a href="http://www.flickr.com/photos/dailypoetics/sets/72057594104389710/detail/" title="yay Flickr">very</a> nice business cards out there, but these, in my opinion, serve as a complete thought or a self-contained piece.</p>

<p>I don&#8217;t want my card to be the statement. I want my business card to serve as a simple introduction with enough information so the can learn more. I want them to take responsibility for the information, because it just wasn&#8217;t handed to them, they might just remember it. Don&#8217;t you value things you work for?</p>


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    </entry>

    <entry>
      <title>Two and two</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/two-and-two/" />
      <id>tag:tobiaswright.com,2009:blog/1.8</id>
      <published>2009-08-20T17:57:32Z</published>
      <updated>2009-08-20T18:03:33Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <category term="Productivity"
        scheme="http://www.tobiaswright.com/site/C12/"
        label="Productivity" />
      <content type="html"><![CDATA[
        <p>The 2 weeks thing I lifted from 37signals. They state that projects start to wane after two weeks and enthusiasm starts to fall. Anything longer than two weeks need to be re-thought. It&#8217;s made me think of very large projects into smaller discreet projects with an eye on the whole.</p>

<p>Conversely, any task that takes more than two hours is too long for one task and can probably be parceled out into smaller task, and that larger &#8216;task&#8217; is actually a project. Especially if it&#8217;s not getting done.</p>

<p>This has cause me to have a lot more projects on my plate, but I actually find that I am getting a lot more completed.</p>

<p>I&#8217;ll let you know how it goes.
</p> 
      ]]></content>
    </entry>

    <entry>
      <title>Meeting notes: Opportunities</title>
      <link rel="alternate" type="text/html" href="http://www.tobiaswright.com/site/meeting-notes-opportunities/" />
      <id>tag:tobiaswright.com,2009:blog/1.21</id>
      <published>2009-08-17T21:15:08Z</published>
      <updated>2009-08-17T21:34:09Z</updated>
      <author>
            <name>Tobias</name>
            <email>tobias@tobiaswright.com</email>
                  </author>

      <content type="html"><![CDATA[
        <p>This is a written exchange between myself: ever pragmatic, and my co-worker: ever optimistic
</p> 
      ]]></content>
    </entry>


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